Melinda Sigal, Founder, CEO - The Sales & Marketing Connection, an integrated marketing and sales consultancy for comapnieis needing to outsource their traditional and online strategic marketing, branding, promotions, word-of-mouth marketing, event management and sales/business development, is known as a strategic visionary and sales guru. As a rainmaker focused on ROI, her passion is to help her clients find and create their strategic voice while defining what makes them unique, their value proposition/niche, and then she helps develop programs, partnerships, and alliances that result in notable new business. She has worked with top brands and companies including Fox, NBC, Disney, Universal, Chevrolet, Saab, Dodge, Cadillac, General Motors, Kraft, Procter & Gamble and more. Melinda is also an avid networker and is adept at building relationships online and in person, and enjoys her special ability of being a "connector" - knowing interests, skill sets and needs, and being able to bring individuals together to make great things happen. You can follow Melinda on LinkedIn, friend her on Facebook, and tweet with her on Twitter.
Melinda holds a BA degree in Journalism from Florida Southern College. She also received a Certificate of Proficiency in Sales Promotion and Public Relations, from New York University, School of Business Management, and has completed studies in consumer and trade marketing, promotion, category management and media with the America Marketing Association. Additionally through American Business Women’s Association she holds a mini MBA from University of Kansas and has taken over 100 hours of on-going Continuing Education Credits in Leadership and Business Skills Training.