Jon Enten, who owned Bethesda-based Enten & Associates, joined Frost Miller Group as vice president. Enten will help Frost Miller expand beyond its business-to-business focus to include business-to-consumer clients. The firm will also increase its digital capabilities, focusing more resources on interactive and online channels.
For more than 20 years, Enten produced campaigns for dozens of regional and national companies, including MasterCard, University of Maryland University College, MCI, Microsoft, IBM, Fitzgerald Auto Malls, Kane Office Movers and National Recreation and Parks Association, among many others. Prior to that, he was creative services director in the advertising department at Giant Food. There, he was responsible for the initial development of Giant Foods’ product branding program.