Grafik reports that it added six new clients in recent months. In August, Grafik’s interactive division began the redesign and development work for the Prostate Cancer Foundation, the world’s largest philanthropic source of funding for prostate cancer research. August was also the start of a new engagement with Software AG, the world’s largest independent provider of Business Infrastructure Software. Just prior to that, Grafik began a comprehensive branding effort for Sandalwood Securities, a fund of funds headquartered in New Jersey. And, around the same time, started working with Travelex Global Business Payments on a variety of marketing communication efforts, print and online. And, rounding things out is a new relationship with K12.com, the leader in online learning, and a branding initiative for the Economic Programs of the U.S. Census Bureau. For K12, their work has focused on refining communication tools for their business to business marketing efforts. The Census has tasked them with creating cohesive messaging and visual identity for a number of distinctive programs that measure the U.S economy.
Meanwhile, as Van Eperen Public Relations, celebrates its five-year anniversary, the firm announced its new brand name of Van Eperen and Company.
“The significant five-year business milestone offers the perfect time to evolve our firm’s brand name to VE & Co.,” said Laura Van Eperen, CEO, VE & Co. “Our new brand better articulates the offering of our robust team of professionals beyond our core competency of public relations.”