PR professionals used to be all about getting into the Wall Street Journal. Now, we're all about mentions, retweets, links and blog posts – and to get those, we need to work with online influencers. So how do you find the right influencers – and what is the best strategy to reach them?
On August 18, 2:00 - 3:00 p.m., join Zach Hofer-Shall, Forrester Research, Inc. for a free webinar hosted by Vocus about how you can:
- strengthen your strategies by identifying relevant influential outlets
- measure the impact of your influencers' actions
- harness the overall power of online influencers
All attendees will receive a complimentary copy of the Forrester report "Defining Influence As A Strategic Marketing Metric".
Register at: http://bit.ly/azo2Vj