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Author: News Account Created: 3/20/2009 12:04 PM
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By News Account on 4/18/2014 4:49 AM

- 360 Public Relations is opening a D.C.office headed by Caitlin Chalke;

- Keswick Hall selected Buffalo Communications to spearhead public relations for its new Pete Dye golf course, opening this year at the resort near Charlottesville; and,

- Laura Cantrell joined Virginia Company Bank as VP/sales and marketing at the corporate office in Newport News.

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By News Account on 4/17/2014 7:01 AM

The Baltimore Orioles are advertising on a billboard less than seven miles from Nationals Park in D.C. and, according to USA Today, it’s make some National fans “very upset”.  The USA Today report also stated that “Sports-talk radio host Chad Dukes (co-host of the "The LaVar Arrington show with Chad Dukes") admitted that he recognizes the business aspect of the Orioles’ advertisement, but that it bothers him as a Nationals fan — stressing what he feels is an obligation on the part of DC residents to support the more local franchise.

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By News Account on 4/15/2014 12:02 PM

- Clapp Communications in Baltimore promoted the firm’s business officer, Timmy Ruppersberger, to director of business and community relations;

- Groove, a Baltimore-based creative marketing,
web design and development agency, announced the addition of Christopher Lee as a SEO content writer and James Corrao as junior web developer; and,

- In Towson, Peter Kaizer started Peter Kaizer Digital.

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By News Account on 4/15/2014 10:59 AM

An estimated 400 marketing and communications executives will gather for the Mid-Atlantic Marketing Summit next Thursday, April 24, at USA Today/Gannett's conference center in McLean, VA. The third annual Spring event will feature four keynotes, four panels and 13 presentations and 20 exhibitors. A limited number of tickets

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By News Account on 4/14/2014 5:47 AM

PRSA Richmond will hold a lunch session on "Bringing the Redskins to Richmond", April 30, at Jefferson Lakeside Country Club. According to a release, in June 2012, then Virginia Governor Bob McDonnell announced that the Washington Redskins would relocate their summer training camp to Richmond starting in 2013. From that moment on, stated the release, "professionals from the City of Richmond, Washington Redskins and Bon Secours Richmond Health System worked together very closely to develop the communications plan.

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By News Account on 4/13/2014 4:38 PM

Eighteen local entrants who won Gold and Silver ADDY Awards at the DC Ad Club’s recent American Advertising Awards went on to garner additional awards at the District level of competition. The DC Ad Club is represented with eight Gold ADDYs and 28 Silver ADDYs in the District Two competition, which includes entries from local competitions in Delaware, Maryland, New York, New Jersey, Pennsylvania and D.C..  This showing improves upon last year’s results for the DC Ad Club, when 33 District ADDYs were awarded to local entrants, which include agencies, freelancers, and clients. The complete list of local winners is:

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By News Account on 4/11/2014 8:50 AM

 

- Qorvis MSLGROUP announced that Keith Strubhar, shown above, formerly director of communications at Raytheon Intelligence, Information and Services, has joined as senior vice president;

- Meredith Balenske, a VP for corporate technology at FleishmanHillard in D.C., has moved to Revolution, the D.C.-based venture firm backed by tech luminaries including AOL founder Steve Case; and, Read More »

By News Account on 4/8/2014 1:15 PM

 

- Michael P. Hartnett named VP/public affairs and marketing for both the Baltimore region of MedStar Health and MedStar Franklin Square Medical Center;

- Amanda Johnson named director of marketing and business development at Arundel Mills;

- Broadmead, a senior living community, appointed Kristy Krueger< Read More »

By News Account on 4/8/2014 1:02 PM

The early-bird rate for our upcoming Mid-Atlantic Marketing Summit ends today, April 9. The annual summit, which received rave reviews in the past, will be held April 24 at the Gannett/USA Today headquarters in McLean. Ticket sales have been very strong this year, so we encourage you to register early in case we sell out again. Over 400 senior marketing and advertising executives are expected to attend the full-day event that will feature four keynotes, 15+ presentations, four panels, 20 exhibitors and various networking breaks.  The event website is: http://mamsummit.com

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By News Account on 4/8/2014 12:05 PM

 

Beltsville-based Vocus, a Capitol Communicator sponsor and a leading provider of cloud-based marketing and public relations software, today announced it has entered into a definitive merger agreement to be acquired by GTCR Valor Merger Sub, Inc., an affiliate of GTCR LLC (“GTCR”), in an all-cash transaction valued at approximately $446.5 million.

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By News Account on 4/8/2014 6:58 AM

Stratacomm LLC announced restructured ownership of the strategic communications consultancy, following Stratacomm’s partnership group reacquiring majority ownership and control of the company. The equity transaction closed earlier this year and, after a brief transition period, the firm now is a self-sufficient company that is independently managed and operated by Stratacomm partners.

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By News Account on 4/8/2014 5:12 AM

 

Vocus, a Capitol Communicator sponsor, announced that Randi Zuckerberg, founder and CEO of Zuckerberg Media and editor-in-chief of Dot Complicated, will headline Vocus's Demand Success 2014, its annual marketing and PR conference.  During Zuckerberg’s keynote presentation, she will provide insights on managing the complicated digital world with examples from her New York Times best-selling book, “Dot Complicated,” a memoir of her tenure as Facebook’s marketing lead and career since then.

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By News Account on 4/7/2014 6:29 AM

The DC Ad Club has been named Division I Club of the Year by the American Advertising Federation (AAF). The honor recognizes the club’s overall leadership and achievement in the eight categories of the Club Achievement Awards competition. Sherri Anne Green, 2011-2013 DC Ad Club president will be honored as Club President of the Year. In addition to the Club of the Year award, the DC Ad Club and Ad 2 DC earned eight Club Achievement Awards

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By News Account on 4/7/2014 4:20 AM

The Northern Virginia Daily took home the top prize in its circulation group for overall excellence in news and advertising at the annual Virginia Press Association awards ceremony held in Richmond on Saturday night, reports nvdaily.com.  Other daily newspaper grand-prize sweepstakes awards were presented to

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By News Account on 4/7/2014 4:05 AM

Rodney the Lifeguard, the face of Ocean City ads since 2009, is taking a back seat in a new TV campaign created by MGH in Baltimore for the resort town, reports Baltimore Business Journal. Although he appears at the end of the new spots, according to BBJ, the new marketing push urges

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By News Account on 4/7/2014 3:40 AM

Virginia Tourism Corporation will continue its association with Lou Hammond & Associates as its public relations agency of record after a competitive review. The year-long contract has three one-year options.

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By News Account on 4/3/2014 1:39 PM

Bryson Welch joined MDB Communications as a senior media planner/buyer.  Working closely with the agency's director of media strategy, Welch will select, negotiate, and purchase appropriate media to best reach the target audiences for MDB clients such as Fannie Mae, the D.C. Lottery, the International Spy Museum and Destination DC.

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By News Account on 4/2/2014 3:06 AM

The Dolan Company, the Minneapolis-based owner of Baltimore’s The Daily Record, announced that it is seeking bankruptcy protection under Chapter 11, in a process that Dolan officials said should result in a speedy exit from bankruptcy and smooth continued operation of the company.

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By News Account on 4/1/2014 4:07 PM

- Karen Saverino, formerly president of Eightfold Strategy in D.C., has rejoined Metropolitan Group, as executive vice president, leading that company’s D.C. office;

- Baltimore’s Evolve Communications adds five new clients; and,

- ADG Creative in Columbia reports four new hires.

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By News Account on 4/1/2014 1:33 PM

- Two updates from LMO Advertising: Sherri Anne Green, has been named director of marketing and Kris Murphy has been promoted to director of direct marketing;

- The D.C. Office of Motion Picture and Television Development named Nancy Swenton its April filmmaker; and,

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By News Account on 4/1/2014 12:16 PM

 

Vocus, Inc., a Capitol Communicator sponsor and a leading provider of cloud-based marketing and public relations software, reports that Demand Success 2014 is sponsoring an Mp3 Experiment that is free and open to the public on the National Mall between 6th and 7th Streets, on April 12, from 3:00 to 3:45 p.m.  This family-friendly event will take place during the final weekend of the Cherry Blossom Festival shortly after the National Cherry Blossom Festival Parade.

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By News Account on 4/1/2014 5:51 AM

Are you interested in targeting audiences through social media, but challenged to identify or engage with them? Or do you maintain your social posts but have difficulty mobilizing that target audience?

Register now for the Johns Hopkins University MA in Communication “Digital Social Advocacy” online workshop and tackle questions like these and more!
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By News Account on 3/31/2014 10:51 AM


BuzzFeed’s Benny Johnson was the luncheon speaker at Capitol Communicator’s March 28 Convergence in Communications Conference at Artisphere in Arlington and he discussed why the news media has to deal with younger people differently than it deals with an older audience. After his speech, Johnson was interviewed by Doug Simon, D S Simon Productions. 

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By News Account on 3/31/2014 9:53 AM

DC-based communications agency Elevation announced the debut of U.S. Customs and Border Protection's (CBP) redesigned website, CBP.GOV. CBP is the largest law-enforcement agency in the U.S. and one of the Department of Homeland Security's (DHS) principal and most complex branches.  The website overhaul was part of a comprehensive agency effort designed to provide site users with a simpler yet thorough platform to obtain information in a more accessible and user-friendly manner.

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By News Account on 3/31/2014 6:22 AM

 

LMO Advertising, billed as the largest ad agency in the D.C. area, was named one of this year's Greater Washington's 'Best Places to Work' by the Washington Business Journal. LMO is being honored in the medium business category and earned the recognition based on surveys completed by the company's employees.

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By News Account on 3/30/2014 1:13 PM

 

Approximately 200 people – including attendees and speakers – participated in Capitol Communicator’s March 28 Convergence in Communications Conference at Artisphere in Arlington.  The full-day conference focused on the fundamental changes impacting the communications community – in everything from how the media covers the news; to the growth of social media; to video, mobile, crisis communications, and the blurring line between PR and marketing.

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By News Account on 3/26/2014 3:56 AM

WTOP remained the country’s top revenue producer in 2013, according to the first edition of BIA/Kelsey’s Investing In Radio® Market Report, a quarterly report published by BIA/Kelsey, adviser to companies in the local media industry. According to a release, the all-news station based in D.C., operates beyond the traditional over-the-air model, took in $63.5 million in advertising revenues,

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By News Account on 3/25/2014 4:26 PM

 

Shonali Burke, Shonali Burke Consulting, discussed measuring the results of your campaign in a video produced by D S Simon Productions. Burke, who will be discussing measurement at Capitol Communicator’s March 28 Convergence in Communications Conference at Artisphere in Arlington, said "one of the most important things we all have to do for our clients and organizations is to show that we are helping the business and work towards its objectives.

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By News Account on 3/25/2014 4:09 PM

TV25 Baltimore, the City of Baltimore's television station, is undergoing a rebrand and will relaunch as CharmTV this summer. CharmTV's new mission is to spotlight the essence of Baltimore by creatively delivering content to the region and beyond.

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By News Account on 3/25/2014 7:15 AM

WNEW-FM (99.1), a CBS-owned D.C.-oriented radio station featuring an all-news format, is repositioning itself as a Maryland station focusing on Baltimore, Annapolis and Washington, according to Steve Swenson, senior vice president and market manager for CBS Radio in Washington. 

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