Jan 21

Written by: Insights Account
1/21/2009 10:53 PM

Searchles has launched a free related content widget for bloggers and web publishers as the first phase in the rollout of the Searchles Discovery Widget platform: http://www.searchles.com/misc/platform.  This self-serve open platform will be expanded in upcoming weeks to offer a larger set of social widgets that leverage the content and on-site activities of and conversations between a site’s users to identify and surface relationships between pieces of content and relationships between like-minded users or groups of users.  
 
"In 2008 we saw big media sites and smaller publishers adding social networking features – encouraging their readers to interact with the content,” said Chris Seline, CTO and founder of Searchles, “Building upon this web 2.0 concept, our goal with the full launch of our open platform widgets is to let publishers take advantage of and monetize the rich social layers users have added to their site content – the tags, user-profiles, user-groups, forum posts, etc.  For web users, our widgets offer readers a portal through which to explore all the elements of online community they’ve created.”

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