Brunner Digital is sending seven of its top creatives to the South By Southwest Interactive Festival in Austin next week and will be live-blogging throughout the conference. The team—which represents a range of creative disciplines--will be tweeting, posting photos, uploading videos and discussing how the digital revolution impacts creativity in all forms of media.
“This is the most important New Media event of 2009,” said D.C.-based creative director Ernie Mosteller. “We hope you’ll find the conversations interesting and informative — but more than that, we hope you’ll join in.”
You can follow the conversation at
http://www.smarterfaster.com/ beginning March 13
th and for the entire conference which runs through March 17
th.
Here’s one of Ernie’s first posts:
Spring Break for Geeks. The Biggest Little Interactive Festival in Texas. The most important new media event of the year. Of course we’re talking about South by Southwest Interactive, the place to be for the next week or so, if what you do has anything to do with pixels.
Seven top creatives, representing Brunner’s three offices, and the widest possible range of creative disciplines, are headed to Austin to listen, converse, learn, and report. We’ll be tweeting individually, blogging with keyboards and webcams, and collectively sharing what we learn — right here. We hope you’ll join the conversation with your comments on the blog.
We think SXSW is the perfect venue to spark more conversations between creatives who are digital natives, and those who have more traditional backgrounds. Originally, like many agency learning experiences, the trip to Austin was going to be the subject of several internal agency reports generated by the participants. But where’s the fun in that? We thought it far better to make the conversations real time, and put them here so others can read, watch, and participate as it happens.
So, join us for the next few days as we report live on the things we learn, the conversations we have, and yeah, probably, the stuff we eat and drink along the way.