Geoff Livingston, CRT/tanaka, has been dubbed a “local blogging guru” by The Washington Post, and he’s sponsored a series of popular BlogPotomac events. But, now Geoff reports that the next BlogPotomac, set for October 23, will be his last. And one of the reasons, he states, is that “the subject matter — social media — is really dead (or dying), at least from this innovators perspective.”
On his website, Geoff wrote: “Let me explain. The technology adoption cycle has been maturing for social media (and social media, web 2.0 whatever you want to call it is definitely inspired by technology) for some time. Widespread corporate adoption is happening as we speak, albeit with many stumbles. Based on conversations I’m having, even the most conservative organizations are adapting now.
“The time when social media as a special or unique or “shiny and new” type of communication is rapidly ending. Does that mean it’s going away? Hardly.
“But from an innovators standpoint, as someone who lives on the edge, who wants to be where new frontiers are being created, we’re at the end. For me, social media is dead.”