By News Account on
2/28/2012 3:28 PM
The Mid-Atlantic Marketing Summit - a co-production of Potomac Tech Wire and Capitol Communicator, two of the leading newsletters covering the area’s technology, marketing and communications communities - is set for April 20 at the state-of-the-art Gannett Headquarters in McLean, VA.
This daylong "must attend" marketing and communications event,
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By News Account on
2/28/2012 1:25 PM
Martha Boudreau, president, U.S. Mid-Atlantic for Fleishman-Hillard assumes the additional responsibility of general manager of the firm’s DC office. (Before being promoted to head Fleishman Mid-Atlantic, she held the position of GM of the DC office.) The current GM, Bill Pendergast, shifts to a lead counseling role with Fleishman’s largest client, AT&T.
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By News Account on
2/28/2012 10:34 AM
The Interactive Advertising Bureau (IAB) has launched the IAB Advertising Technology Council which, states the IAB, is “a new IAB body to coalesce the burgeoning, but fragmented, advertising technology sector toward the goal of developing technical standards and operating best practices.” Founded in 1996, the IAB represents the interests of digital publishers, ad networks, online search providers, social media companies, and
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By News Account on
2/27/2012 5:43 PM
RP3 Agency is The Nature Conservancy’s new partner for the creation of a national PSA campaign to promote its “All Hands on Earth” initiative. Bethesda-MD based RP3 was chosen following a competitive review initiated by the Conservancy in November 2011 to source and select a creative agency.
The Nature Conservancy’s “All Hands on Earth” effort aims to
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By News Account on
2/23/2012 5:08 AM
The departure of Jim Asendio as news director at WAMU radio raised an interesting question about a “firewall” between the station’s news department and the station’s major donors. According to Erik Wemple in washingtonpost.com, “Asendio leveled some pretty heavy charges at his former employer, WAMU radio, as he went out the door.
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By News Account on
2/22/2012 1:01 PM
Stratacomm has been selected as public relations agency of record for Nissan North America. After a competitive bid process, the agency was chosen to provide strategic counsel and a comprehensive array of communications services in support of the company’s U.S.-based initiatives. Key areas of focus include media relations, thought leadership, event and program management to help advance consumer awareness and preference for the Nissan brand across the U.S.
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By News Account on
2/21/2012 6:09 PM
West Glen Communications has launched its fourth annual “Give Back” campaign, aimed at offering nonprofits a free satellite feed of their television public service announcement (PSA). WestGlen started the “Give Back” in 2009 when it recognized the challenges faced by nonprofits, which include, for many, decreasing resources and an increasing need for donor visibility in a crowded media environment
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By News Account on
2/21/2012 5:31 PM
Shashi Bellamkonda of Network Solutions is one of the 2012 honorees in the Washington Business Journal’s 5th Annual Minority Business Leader Awards. Presentation of the awards, which honor the entrepreneurial drive, creativity and success of the honorees, will take place Friday, March 16, at The Capital Hilton. Bellamkonda, joined Network Solutions in Dec. 2007 and is the organization’s “Social Media Swami”
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By News Account on
2/21/2012 4:31 PM
RP3 Agency welcomes Colleen Layman and Kaleena Porter ... and Susan Davis International and Widmeyer Communications each announce five promotions.
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By News Account on
2/19/2012 4:10 PM
If you are a young communications professional, consider entering the Young Lions competition, an international event that offers the opportunity for young creative talent from the United States to gain worldwide exposure. This year, four teams – print, cyber, film and media – will be selected to represent the U.S. at the 2012 International Festival of Creativity in Cannes, France, June 17 – 23, 2012.
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