By News Account on
6/29/2011 10:17 AM
The Ad Council, along with the USDA Forest Service and the National Association of State Foresters, launched a new series of public service advertisements featuring Smokey Bear designed to provide critical information to Americans about wildfire prevention. The PSAs were distributed prior to the July 4th holiday.
Read More »
|
By News Account on
6/29/2011 7:47 AM
AMADC held its inaugural Power on the Potomac Networking event on June 28 at the stunning House of Sweden on the Georgetown waterfront honoring 2011 Marketing Hall of Fame award winner Seth Goldman, president and TeaEO of Honest Tea.
More than 160 area marketers gathered
Read More »
|
By News Account on
6/29/2011 6:40 AM
When many communications professionals think of distributing video online, the first thought is place it on YouTube. And, for some, that’s it - their videos live or die on YouTube. The reality is that there are an exploding number of outlets for video – going well beyond the Web and, now, including mobile – that can help your videos (and messages) reach key audiences. Join Capitol Communicator on July 21 for a seminar at the National Press Club that will give you insights into getting more exposure for your organization’s messages from experts.
Read More »
|
By News Account on
6/28/2011 5:42 PM
The Advertising Council hired Environics Communications to develop and implement a social media program to support its “Lead-Free Kids” PSA campaign ...DCI Group added Beneva Schulte and Kevin McLaughlin as VPs ... The Borenstein Group promoted Taryn Johnson and added Corey Jones ...
Read More »
|
By News Account on
6/28/2011 4:28 AM
Maryland is searching for an agency to develop a campaign targeting influencers and anti-smoking groups about youth cigar smoking, which is on the rise despite declines in cigarette smoking, reports Jack O’Dwyer’s Newsletter.
According to the O’Dwyer’s report, Maryland’s Department of Health issued an RFP for a healthcare communications campaign, funded by
Read More »
|
By News Account on
6/23/2011 3:03 PM
The PRSA National Capital Chapter held its second program for PR agency heads as part of its Senior Leadership Hall of Fame Series on June 21 in the new headquarters of Hager Sharp. More than 30 people attended, including previous presidents of PRSA-NCC and members of its Hall of Fame.
Read More »
|
By careers on
6/22/2011 4:01 PM
By Eileen Kessler
Interviewees often worry about the questions they’ll be asked during the first interview. Will they have the level of experience their future boss is looking for? Will they be able to field every technical question?
But prospective employers are equally impressed by the questions an interviewee asks them when they meet.
Read More »
|
By careers on
6/22/2011 9:10 AM
By Peter Weddle
As I explain in my book, The Career Activist Republic, the Great Recession changed everything in the world of work. It put a punctuation mark on trends that had been developing for at least a decade and, in the process, it forged an entirely new kind of workplace in the United States of America.
Read More »
|
By News Account on
6/22/2011 6:14 AM
GolinHarris unveiled a significant restructuring of its agency model, following a year-long planning process designed to help the Interpublic agency deal with the dramatic changes affecting the global PR industry, reports The Holmes Report.
According to the report, the agency, which has an office in the DC area,
Read More »
|
By News Account on
6/21/2011 6:17 PM
Sage Communications adds three new accounts ... Van Eperen & Company has been awarded a contract to support an HHS campaign for its Indian Health Service, Office of Public Health Support ... Weitzman selected by The Kahan Center for Pain Management as its agency of record ... Paul Palmieri, president and CEO of Millennial Media, was recognized as the Executive of the Year in the Media and Entertainment category at the American Business Awards ... and Socialize was named overall winner at Friday's Disruptathon held at USA Today's headquarters in McLean.
Read More »
|