By News Account on
12/25/2009 2:35 PM
The U.S. Secret Service, which took a PR beating after a couple was widely seen as crashing an exclusive White House event, issued an RFP in mid-December for help with its internal and external communications, reports odwyerpr.com
Read More »
|
By Insights Account on
12/21/2009 8:43 PM
By Barbara I. Berschler, Esq., Press, Potter & Dozier, LLC
In Part 1, I described, in general, the broad array of formats that intellectual property (IP) can take so you will be in a better position to identify an IP
Read More »
|
By Insights Account on
12/21/2009 4:08 PM
The end of a year is always an appropriate time to look back and identify trends that shaped the communications world – in part because they probably will continue into 2010. To us, among the many, here are five worth noting:
Read More »
|
By News Account on
12/20/2009 8:04 AM
Edelman acquired Grassroots Enterprise, a bi-partisan digital grassroots advocacy firm with offices in D.C. and San Francisco.
Read More »
|
By Insights Account on
12/20/2009 11:49 AM
Searching for new ways to generate revenues as their traditional lines of business have been impacted this year, Chris Huebner, president of Mac Mannes, Inc., tells us that corporations are increasingly looking to branded ad specialty items as a new revenue channel. Heubner tells us a trade industry publication states that while hats and t-shirts with their own logos on them will never become their primary business, these ecompanies appreciate the extra dollars as well as the extra advertising impressions they get from selling these items. According to Huebner
Read More »
|
By News Account on
12/20/2009 6:45 AM
- During the 15 years Beth Johnson worked for Bethesda advertising agency Rosenthal Partners Inc., the idea of starting her own shop had quietly floated between the lines of items on her account management to-do lists. She would do it “someday,” reports the Washington Business Journal.
Read More »
|
By Insights Account on
12/20/2009 10:15 AM
Capitol Communicator Thought Leadership Series: Paul Vogelzang discusses social media with Mary Fletcher Jones in a Capitol Communicator TV video and podcast sponsored by RHED Pixel (www.rhedpixel.com). The Capitol Communicator TV Thought Leadership Series podcast is up in iTunes now. The transcript of that interview follows:
Read More »
|
By News Account on
12/17/2009 9:56 AM
The D.C. office of Ogilvy Public Relations Worldwide has been awarded a contract for both Agency of Record for the United Service Organizations (USO) as well as a development of a Signature Campaign. (Williams Whittle remains the USO's ad agency of record.)
Read More »
|
By News Account on
12/17/2009 7:56 AM
The Obama administration came into office with a commitment to work with other countries to mitigate the problem of global climate change. The United Nations Climate Change Conference in Copenhagen has been a unique forum for the United States to spotlight this new approach and present its policies to a sometimes skeptical global audience.
Read More »
|
By News Account on
12/17/2009 5:52 AM
Entries are being accepted by the DC Ad Club for the 2010 ADDYs – in fact, an eager-beaver discount runs through Dec. 18, with Jan. 8, 2010, being the final date for submissions.
Read More »
|