By News Account on
5/29/2009 5:27 AM
Despite the large thunderstorm around the time the event began last evening, fortunately the sky cleared over 16th & U to accommodate several hundred at Twin Tech IV, held at Local 16, 1602 U St. Paul Duning, publisher of the Capitol Communicator, ...
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By Insights Account on
5/28/2009 8:47 AM
Approximately 100 regional business leaders gathered this week for the Greater Washington’s Board of Trade regional policy forum, reports Paul Duning, publisher of the Capitol Communicator, who provided the following rep ...
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By Insights Account on
5/27/2009 12:41 PM
Ernie Mosteller of Brunner Digital, who describes himself as a “Southern farm boy with an education,” embraces and embodies advertising’s transition from traditional to new media. He provided ADOTAS with a think piece, reprinted below, on how the concept of time had changed and, as you will note, time is now on our side.
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By News Account on
5/26/2009 4:56 PM
D.C.-based Weber Merritt filed a protest against the Federal Communications Commission’s award of a $3.5M contract to support the upcoming digital TV transition to Burson-Marsteller, and Fleishman-Hillard’s DC office adds Christina Pearson as a senior vice president, kick off this week's "In the Spotlight."
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By Insights Account on
5/26/2009 3:57 PM
Author: Maria Kelly, R2integrated
The question of how companies use viral marketing to capture market share is a hot-topic right now. If you’re new to viral marketing, the first thing you should know is a basic definition of it, so here goes:
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By News Account on
5/26/2009 10:51 AM
Three area TV stations - WRC-TV, WTTG-TV and WUSA-TV - have formed a news service to pool video newsgathering resources. The move may be bad news for the PR profession.
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By Insights Account on
5/25/2009 5:04 PM
Fleishman-Hillard’s DC office provided us with the following trends worth tracking:
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By Insights Account on
5/19/2009 9:40 PM
One recent morning we went to get that day’s copy of The Washington Post only to mumble “where’s the rest of the paper?” The fact is that the Post (as well as many other papers) is thinner these days because of a number of obvious factors – everything from fewer ads to a consolidation of sections. But, with each reduction in size - and clearly the Post is reflecting the challenges faced by newspape ...
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By News Account on
5/18/2009 7:20 AM
The DC office of Arnold Worldwide adds Eric Andrade in the newly created position of digital marketing director ... A group of cutting-edge marketing and advertising boutique companies in Alexandria wants to make that city the place to be for what they call the "creative class", reports The Washington Post.
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By Tech on
5/15/2009 4:38 PM
Boston University’s CDIA DC, Campus launched its first of a series of curriculum meetings with 15 executive and director-level creative professionals from a variety of industries. This meeting of the minds was the campus’ first formal initiative to solicit advice from the area’s top agencies and nonprofits in a private forum with CDIA Executive Director Bob Daniels and other department directors.
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