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By News Account on 8/29/2014 6:50 AM

 

Approximately 200 communicators are expected to attend the 2014 PRSA-NCC Thoth Awards, which will be held on Sept. 9 at the Artisphere in Arlington, VA. The annual awards are named after Thoth (pronounced “tot”), an Egyptian god of wisdom, considered a mediator and scribe and credited as the inventor of communications and writing. In the spirit of Thoth, PRSA-NCC honors DC-area PR professionals for their wisdom and contributions to the profession.

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By Tech   on 8/28/2014 6:58 PM

As if everything wasn’t fast enough, we can now speed it up even more. Hyperlapse is a simplified way to record, edit and share time-lapse videos on-the-go, all on your smartphone. The app, owned and developed by Instagram, was launched on Tuesday and packs some pretty neat features for casual and power users alike. Simply record, adjust playback speed, save and share..it’s that easy. One hidden feature--arguably the app’s most powerful feature--is its advanced image stabilization which ultimately makes the app useful to the everyday user. To read more about Hyperlapse and see some creative uses of it, head over to Mashable. Read More »

By News Account on 8/26/2014 11:02 AM

 

ADWKDC 2014, the D.C.-region’s largest and most diverse conference for marketing and communications professionals, will take place Sept. 6-12, at locations across metro D.C., The week-long conference features more than 30 expert presenters and informative topics. “ADWKDC is an ideal event for communications professionals because they can learn from the best in the industry,” said Greg Kihlström, president of the DC Ad Club. “This year we’ve taken things up yet another notch.

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By News Account on 8/26/2014 8:59 AM

- TBC is Baltimore’s largest ad agency with 95 full-time employees, according to Baltimore Business Journal’s annual ranking published in this week’s issue;

- Baltimore-based Advertising.com, the online ad business of AOL, is on the move; and,

- Piccirilli Dorsey adds Kristi Frisch as senior project manager.

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By Insights Account on 8/26/2014 7:35 AM

 

Capitol Communicator is running a series of profiles of communicators in the mid-Atlantic.  In this profile, we feature Ifdy Perez, community manager at AddThis. Photography by Cade Martin.

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By News Account on 8/25/2014 10:13 AM

 

Seth Goldman, co-founder and "TeaEO" of Honest Tea, and Ben Savage, CMO, Flying Dog Brewery, are set to deliver keynote addresses at the Mid-Atlantic Marketing Summit, Sept. 19, at Pier 5 in Baltimore. In March 2011, Honest Tea was acquired by The Coca-Cola Company, creating a national platform for expansion of Honest Tea's organic and Fair Trade certified products. Today, Honest Tea is the nation's top-selling

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By News Account on 8/25/2014 7:11 AM

- LMO Advertising in Arlington announced four promotions and three hires:

- Crosby Marketing in Annapolis promoted two;

- Jessica Bates joined Tenacity5 Media as director of digital media; and,

- ADG Creative in Columbia reported adding business.

 

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By News Account on 8/25/2014 4:51 AM

The Washington Post editorial board has joined a growing number of organizations that will stop using the word “Redskins” when writing about Washington's football team; however, the Post’s news coverage will continue to call the team by its official name.

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By Tech   on 8/23/2014 6:34 AM

In the coming months, thousands of print publications will become digital apps on iTunes and Google Play. With billions of downloads per year from the iTunes store alone, publishers face many challenges as they try to draw attention and new readers to their apps. Along with efforts to boost subscribers, publishers need dependable ways to measure reader activity.

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By Tech   on 8/22/2014 12:13 PM

Snapchat is reportedly working on a new service called Snapchat Discovery, which will make it easier for brands to get their ads in front of the app’s users. However, Adam Kleinberg of AdAge cautions marketers to think about where they’re putting their brand before they consider advertising on the platform. Should brands snap out of it when it comes to Snapchat? Read more on AdAg

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