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More Businesses Using Social Media to Promote Their Businesses, Concludes New BIA/Kelsey Report - 9/18/2014 -

In the latest BIA/Kelsey’s “Local Commerce Monitor” (LCM18), an ongoing study of the advertising behaviors of small- and medium-sized businesses (SMBs), 74.5 percent reported using social media to promote their businesses — more than any other category of media. ...more >

PRSA-NCC Session Focuses on How to Create Multimedia Content That Gets Seen - 9/18/2014 -

Does your multimedia content have that "gotta see this!" factor? If not, then there's just one thing you're doing wrong when trying to get your multimedia content seen. PRSA-NCC's professional development seminar on Sept. 17 gave valuable insight to attendees on how to create multimedia content that gets seen. Panelists were:...more >

Up Close and Personal: Getting to Know Beth Johnson, President and CEO of RP3 Agency - 9/16/2014 -

Capitol Communicator is running a series featuring profiles of communicators in the mid-Atlantic. In this "Up Close and Personal" profile, we feature Beth Johnson, president and CEO of RP3 Agency in Bethesda. Photography by Cade Martin. ...more >

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Rackspace To Go It Alone, Apple Releases iOS 8, and Social Media Grows Among Small Businesses | Weekly Roundup September 18, 2014 - 9/19/2014 -

After making a statement last May that the company was going to entertain offers for a possible sale, web hosting company, Rackspace, has decided that they don’t need your money. The company announced on Tuesday that the review of all strategic options, including merger and acquisition proposals, has come to a close and they were going to continue to grow as an independent organization. Earlier this year, Rackspace saw revenues break $20 million for the first time in company history, which undoubtedly contributed to the company’s confidence in moving forward. To read more on Rackspace’s decision, head over to our friends at The New York Timesmore >

Apple Releases, Password Leaks, and Fashion Week Antics | Weekly Roundup September 12, 2014 - 9/12/2014 -

Motorola beat Apple to the punch with the new Moto X. Last year, the Moto X made a splash with its unique depth of customization with a hyper-focus on user experience but fell short with lackluster equipment. This year it aims to unseat the kings with a device that has power, luxury, efficiency, and most importantly retains the user experience we’ve come to expect from the X series. Gizmodo offers an extensive review with a full spectrum of the options available....more >

Twitter Allows Analytics Access for Everyone, Facebook Aims to Stop Click-Baiting and Adwords Gives Marketers More Space | Weekly Roundup September 4, 2014 - 9/5/2014 -

Facebook continues to strive to create more value from its metrics and has introduced a new feature - being able to track users time spent on their news feeds. Although some companies may disagree that click-bait is a bad thing, especially those in the newspaper industry, Facebook will factor in the ratio of people clicking on the content and compare it ...more >

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Sourcebook is a Free Service! - 7/10/2012 -

If you or your company provides products or services to communications professions of advertising, marketing and public relations in the Mid-Atlantic, then you have no reason not to be in Sourcebook. Just subscribe to our newsletter (also free). Here is the link to subscribe to our newsletters: http://www.capitolcommunicator.com/signup.aspx?email= ...more >

Berger Teams Up with Nine Peaks and Nutco to Produce WAMA Documentary - 6/14/2011 -

Loved by some and not so by others, it seems local musicians, promoters, sound engineers and agents all have different opinions about the DC music scene, past, present and future. Produced, directed and edited by Greg Berger, this short film looks at the history of the Washington Area Music Association (WAMA). Interviews with veteran musicians and new artists who call the DC area their home....more >

Dimension Creative Promotions and ASAE Put Community First by Sending ASAE Team to 17th Annual Hands on DC Work-a-thon to Clean Up DC Public Schools - 5/24/2011 -

The ASAE team “Associations On Your Side” joined more than 1,500 volunteers on Saturday, April 30, for the Hands on DC work-a-thon. The team, formed by ASAE Greater Washington, volunteered to help clean up and beautify Anacostia High School. Projects included cleaning up the grounds, planting flowers, painting and more. ...more >

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About Capitol Communicator

Dedicated to bringing together the spectrum of communications professionals who influence and educate the Mid-Atlantic region and the world - by providing news; trends; career enhancement; and opportunities for networking and showcasing great work - Capitol Communicator serves as a resource to the region's communications community. Capitol Communicator focuses on creating a community that encompasses professions that include...

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News
  • Veteran Baltimore Broadcaster Robert I. Callahan Died

    9/17/2014

    Robert I. Callahan, a veteran Baltimore broadcaster who was honored in June with a star on Maryland Public Television's Walk of Fame, has died. He was 76. According to his obit in The Baltimore Sun: ...more >

  • Clear Channel Becomes iHeartMedia

    9/16/2014

    Clear Channel is rebranding yet again, reports Advertising Age. Just two years after it stripped "radio" from its corporate title, the radio behemoth is taking on the name of its digital-radio platform. Clear Channel will now be called iHeartMedia after its iHeartRadio platform, continued the Ad Age item....more >

  • Baltimore Buzz

    9/16/2014

    - A major celebration of the 200th anniversary of our Star-Spangled Banner, shown above, has concluded in Baltimore and a key communications component was the social media command center headed by Capitol Communicator's Baltimore editor and PR/social media pro Jeffrey Davis; - idfive hired Maddie Forrester more >

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